2011.13/52

Bird Rescue Logo

A while ago I worked on a logo for a bird rescue. Some days I feel so witty, like a freakin' genius. I noticed the serif of a B looks like a bird beak, and a R looks like a wing. So I created this fun bird icon, the top part is bird, the bottom says rescue. I thought this was clear, simple, elegant, witty. Then I got to the internal review and was blasted out of the water by constructive criticism. Wankers.